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Everyone gets their own color (and why that matters)

Everyone gets their own color (and why that matters)

We didn’t set out to solve sibling squabbles. But the day we shipped sets where each box is a different color, the emails started: “the kids stopped fighting over lunch.”

A color is an owner

Tomato is Dad’s. Sunshine is the eldest’s. Berry belongs to the little one. No labels, no mix-ups, no “that’s mine.” Just grab your color and go.

It makes washing-up fair too

When everyone knows which box is theirs, everyone rinses their own. Funny how that works.

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